Search engine optimisation (SEO) is essential to businesses being found online. Both within Google and LinkedIn. Often I speak to clients, and they develop their SEO around what they think. But it is not all about them! It’s also about the keywords your ideal audience would use to find you. Read more.
The Chamber of Commerce and Industry Queensland (CCIQ) says the State Government has reacted with balance in finding a compromise for the personalised transport industry. Read more.
There are a lot of choices available when it comes to deciding which digital channels you are going to invest time and money in. The most important part of this process is to remember that it’s NOT about you but about your audience. Your decisions need to be based on how, where, and when your audience wants to interact with your business. Read more.
At CCIQ, we’ve recently released the findings from the 2016 CCIQ Microsoft Digital Readiness Study. Read more.
Every year CCIQ surveys small businesses about how well they're keeping up with technology changes. How does your business stack up on the four big trends outlined here by our GM Marketing, James Flaherty? Watch the video and download the survey report. Read more.
A common question I hear from small businesses about social media is “What should I post or share to increase the engagement on my social media pages?” Read more.
Aren’t social media fails the perfect combination of car crash rubber-necking and schadenfreude? You can’t help but stare and feel a bit smug, all at the same time. Until it happens to you. Here’s what to do. Read more.